A New Twist to Managing Gen Y: Calls from Mom

When the first wave of Gen Y, also known as Millennials, was born in the early 1980s, "Baby on Board" signs began popping up on minivans. Children were buckled into child-safety seats, fitted with bike helmets, carpooled to numerous after-school activities.

Learning From Imus: Five Things White People Wish Black People Understood About Us

I can't speak for what white people can do to close the gap to the satisfaction of African Americans but I'm willing to listen.

Instant Social Networks

I used NING to start a social network for Nick Cave fans. Now I think I'll delete it. Don't get me wrong, I actually love NING.

Why Ning is Better Than Sex

Gina Bianchini and Marc Andreesen's new network-building platform is so totally DIY your grandmother can go live in about ten minutes and has features that big corporations pay boutique design firms beaucoup dinero to build for them.

Yamaha Launches Snowmobile Blog

support of the release of their new 2008 snowmobile models, Yamaha is reaching out to their community and snowmobilers everywhere with the Yamaha Sled Talk Blog.

Social Media Manners

Hand-crafted blogs are great, and imply a single, uncorrupted voice, but to achieve scale they are going to need to grow and develop a management hierarchy -- does that endanger their authenticity as well?

Social Media Now: Big Media's War on YouTube, Chapter 639

If Mark Cuban is worried about millions of people outside of a company's control become de facto managers of every company's brand, he better get out of the Internet business now. Welcome to the new world order.

Learning from Blackberry's Social Media Marketing Mistakes

I actually love my Blackberry, but their entire "Share your Story" campaign just struck me as lacking in any of the lessons many other marketers have learned about Web 2.0 marketing and what works in social media.

PR 2.0 is Not Web 2.0

PR 2.0 was not at all inspired by Web 2.0. It is, however, influenced by it – just as it was by Web 1.0, search engine marketing (SEM) and social media.

Understanding the 12 Main Sources of Blog Traffic

Over the last month, I have learned a few things about my blog traffic that may be helpful to others - and in particular, how to understand where the hidden sources of blog traffic are.

Can Social Media Elect the Next President

Thanks to the web and vast new array of social software, millions of Americans are participating in our politics in ways that didn 't exist just a few years ago.

Blockbuster Poaches Netflix Customers with "President's Day Pardon"

It's getting harder and harder to ignore Blockbuster's message. Today, they are offering a "President's Day Pardon" promotion, where you can bring in your Netflix envelope and receive a free movie from Blockbuster.

The Ultimate Social Network You Haven't Heard Of Yet

Flixster, a social network dedicated to film, actors, Hollywood and movie fans, has taken what seems like every trick from every other social network, and integrated it into their own site to add to a user's experience.

Web Strategy: Using Folksonomies to improve your Marketing, Website, and even Search Engine Optimization (SEO)

It's up to you to determine if you think this is "snake oil" or not, but I see the value. A good web strategist should try to understand his community, listen very carefully and respond. This post is really focused on Folksonomies or natural language and tagging.

Microsoft and the Cluetrain

For too long, Microsoft has allowed other people tell their story on their behalf- the media, their competition and their detractors, especially- instead of doing a better job of it themselves.

The Many Forms of Web Marketing for the 2007 Web Strategist

The Web in the number one medium in the workplace and second at home, a significant portion of your resources should be developed around your online programs, research indicates the web medium will continue to grow.

Social Media Banned in Boston

So you're a New York guerilla marketing agency called Interference and Turner Broadcasting hires you to create some buzz for a new television cartoon series and you hire a well-known artist and videographer named Peter Berdovsky, aka Zebbler, (LinkedIn profile here) who runs some …

Is SaaS the Death Knell for Corporate IT?

Will SaaS put an end to enterprise computing as we know it. The consensus among the heavyweight software gurus is that is that it will, it won't, and it might.

Time to Say Pluck You to Blogburst?

We all love web success stories and you can't blame the Pluck folks for being clever enough to figure out that most bloggers are saps who will do anything to get someone other than their mom or spouse to read their blog.

Socialtext, Atlassian Trolling for Unhappy JotSpot Campers

The wiki world is going a bit wacky over Google's acquisition of JotSpot with rivals Socialtext and Atlassian both offering "migration" deals to customers who may be feeling some uncertainty about what Google has in mind for its latest property.

Oracle Smells Fresh Enterprise Web 2.0 Blood

The good news here is that the big fish are starting to take the Enterprise 2.0 pool seriously but Oracle's announcement today is more like an old dog marking a fire hydrant than a real shark attack.

MIT Wants to Know: Are We Really Smarter Than Me?

The MIT Center for Collective Intelligence was officially launched today with a modest amount of speechifying and the announcement of an intriguing new experiment to create a Wikipedia-style community-authored book about how to use communities in business.

Why Google Hates Good Design and Branding

Sergey and Larry may want hammocks and other fancy doodads in their corporate jet staterooms, but when it comes to a public image, it's all nobody here but us church mice.

MIT to Launch Center for Collective Intelligence

MIT will officially launch on Friday the MIT Center for Collective Intelligence (CCI), a new research center whose goal to understand how to harness the power of large numbers of people—connected together through Internet and other technologies —to better solve a range of bus …

5 Questions for Soasta's Ken Gardner

Ken Gardner is founder, chairman and CEO of SOASTA, a privately-held technology company focused on developing visual software tools for the testing, certification, and demonstration of SOA-based systems.

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